Berenice Scott Album Artwork
Berenice Scott ‘Polarity’ cover art
Berenice Scott ‘Polarity’ booklet spreads
- Client: Peter Ward
- Skills: Cover Art, Featured, Packaging
Berenice Scott is a lauded singer, songwriter, composer and professional session musician. In support of her latest album ‘Polarity’, management approached me to design the cover art, CD packaging and subsequent marketing materials.
Working with management to nail down the brief, we established the cover needed to look sophisticated, modern, premium, elegant and speak to the mood of the record. The client had already commissioned a photo shoot, and it was agreed the artwork would photographic in nature. Upon listening to the music, I wanted the cover to reflect a certain timelessness. I saw the artist in the same pantheon as iconic figures such as Carly Simon or Joni Mitchell, so I knew the art needed to have an iconic, classic feel to it.
I selected a photo, bumped up the contrast and applied a sepia filter to it. I kept the typography quite contemporary, using a thin cut of Gotham generously spaced. This set the tone for the rest of the CD jewel case and accompanying booklet, which utilised the same photo shoot throughout. The images were knocked back behind the song lyrics and track information.
The result was a refined, professional package that felt worthy of Berenice’s talent, and both the artist and management were extremely pleased with the final product.